Loews Coronado Bay Resort to Host 3rd Annual "Loews Surf Dog Competition"

IMPERIAL BEACH, Calif. (Feb. 6, 2008) – See Spot surf during the Loews Surf Dog Competition on June 28, 2008 in Imperial Beach, Calif. – the nation’s largest surfing competition for man’s best friend. There’s no dog paddling for these surf dogs. Canine counterparts are invited to hang 10 (errr, 20) for a great cause.

Last year, 47 brave surf dogs took to the waves and more than 1,000 spectators gathered to watch the competition unfold. The event garnered national and international media attention, and this year’s event is expected to do the same. The 2008 Loews Surf Dog Competition schedule includes:

9:30 to 10:30 a.m. Optional surfing lessons by the Coronado Surfing Academy for less experienced registered canines eager to catch their first wave.
11 a.m. to 12:30 p.m. Heat One & Two: Surf Dogs. Dogs will be divided into two heats based on their weight.
12:30 to 1:30 p.m. Heat Three: Tandem Surfing for Dogs & Owners.
1:30 to 1:45 p.m. Furry fashion show with doggie couture. Visitors can update their pooches’ summer look with fashions presented by Lucky Dog Boutique.
1:45 to 2 p.m. Awards ceremony. In the end, only the 1st, 2nd and 3rd place winners of each heat will score a ton of cool prizes and the bragging rights that come with owning the waves of San Diego.

Judging will be conducted by Mayor Jim Janney, Mayor of Imperial Beach; Kathleen Cochran, general manager of Loews Coronado Bay Resort; and Teevan McManus, owner of Coronado Surfing Academy. Each dog and team will have three waves (or chances) to impress the judges and will be scored on confidence level, length of ride and overall ability to “grip it and rip it.”

The cost to enter the competition is $45 for Heats One & Two and $50 for Heat Three. There is no cost to attend and watch. In addition to the Loews Surf Dog Competition, canines, owners and spectators will enjoy puppy portraits, mutt massages, goody bags and a variety of burgers, dogs and snacks prepared by the talented Chefs of Loews. All proceeds will benefit the Resort’s Good Neighbor Council. To register or for more information, please visit www.LoewsSurfDog.com.

Loews Coronado Bay Resort’s Good Neighbor Council donates all proceeds to its Good Neighbor Partners: Modest Needs Foundation and PAWS of Coronado. Since its inception two years ago, the Loews Surf Dog Competition has donated more than $10,000.

The Loews Surf Dog Competition stems from an overwhelming response to the resort’s Su’ruff Camp package, which was named “an amazing thing to do with your dog” by Life magazine and Modern Dog magazine. Since Su’ruff Camp debuted in December 2005, more than 50 hotel packages have been sold. For more information on Su’ruff Camp or the Loews Loves Pets program, please visit www.loewshotels.com.

Source: Loews Surf Dog Competition

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